Diwali, the luminous festival, is not just a time for celebration but also a prime opportunity for businesses to engage with consumers through innovative marketing strategies. The competition for consumer attention skyrockets as brands try to capture the festive spirit and the heightened spending mood. Traditionally, Diwali advertising in Kolkata has focused on television, print media, and billboards. However, modern businesses are increasingly exploring more dynamic, cost-effective, and visually impactful forms of advertising—enter car wraps.
In recent years, car wraps have gained immense